E! News can exclusively reveal that the Twilight star has signed a mega-deal with Christian Dior.
Pattinson will star in a series of ad campaigns for the French fashion house's line of men's fragrances.
"Rob likes the brand," reports a source, who estimates the deal at being worth close to $12 million for three years.
Other celebs who have endorsed Dior fragrances include Jude Law, Charlize Theron and Natalie Portman, who appeared in a controversial topless ad last year.
R.Pattz is no stranger to Dior. He's hit the red carpet in several different Dior Homme looks, including a tuxedo at this year's Cannes Film Festival and jeans at the Teen Choice Awards.
Update From THR (Via):
As a result of the massively successful Twilight Saga films, Robert Pattinson has transformed into a bigger star than he could ever have imagined.
And this week, it was widely reportedly by outlets including E!, The New York Daily News and USA Today that the young actor had landed a whopping $12 million dollar men's fragrance deal with Christian Dior. Gleefully, the press noted that Pattinson's deal had even topped Brad Pitt's reported paltry $7 million for his Chanel No. 5 ads.
But there is no fragrance contract. Not yet, at least.
The Dior international press office in Paris explained to The Hollywood Reporter Wednesday morning that the so-called "reports" were just rumors and that no contract has been signed. They had no further comments.
Calls to Pattinson's camp went unanswered.
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2012
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October
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- 2 New Pictures of Rob from the New L'Uomo Vogue Ph...
- New Breaking Dawn: Part 2 Clip - Who's With Me?
- Kristen To Announce the Cecil B. Demille Award on ...
- New Rob On Set Interview + Breaking Dawn: Part 2 B...
- OTR Marylou Still from the Character Poster
- Kristen to be on Jimmy Fallon Show on November 7, ...
- Kristen Doing a Q & A for OTR with Garret and Walt...
- New Picture of Rob and Florence Welch at LACMA Art...
- Stephenie Meyer Mentions Rob and Kristen with MTV ...
- New Quotes of Rob, Kristen, Taylor and Bill Condon...
- Rob on the Cover of L'Uomo Vogue - New Photoshoot
- 2 Breaking Dawn: Part 2 Stills + BTS Still now in HQ
- Countdown to Forever~Flashback to Eclipse~15 Days ...
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- Pictures of Kristen from British Vogue Photoshoot ...
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- Rob, Kristen and Taylor will be on a brand new @MT...
- Countdown to Forever~Flashback to Eclipse~16 Days ...
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- Rob is the New Face of Dior Men's Fragrance
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Now i know what im going to buy for my husbands bithday lol.
ReplyDeleteHell yea......
ReplyDeleteCannes film festival... Bring memories to life, dosent
ReplyDeleteThat was the best of times for me! I cried soo much seeing them together like that!!
DeleteMe to! So much Love!!!
Deletedior make a very good fragrance for women classic unique and now rob the face of dior fragrance for men's rob got the elegance and oh my that face!!!!!!!!!
ReplyDeleteMy Lord the perks of being Edward Cullen; Twilight just keeps on giving. To have met the love of your life and endless opportunities with good fortunes!...."BLESSED".
ReplyDeleteYes!:D
ReplyDeleteYey for Rob, he should be the face of pretty much everything as far as I'm concerned. :)
ReplyDeletelol I agree with you on that!! it's about time, he will be spendid !!yayyyy!!!
DeleteThis comment made me laugh so hard.
DeleteI have to laugh a little about this only because I remember Rob making a comment in one of his interviews that, and I'm paraphrasing here, 'he just didn't understand actors that wanted to sell perfume, etc.'... I think his lady love Kristen changed his mind on that subject... Go Rob!
ReplyDeleteIt's not like it's going to be called rpatz lol he's going to be the face of Dior!!
Deleteit's a very classy scent!! can't wait to see his beautiful face all over the place!!
Well I wonder if he asked Kristen for her advice on this little gig. Congrats to him!
ReplyDeleteOMG! Wow! That's all I can say!
ReplyDeleteOh my so happy for Rob! and very interesting to point that Robsten have each their own fragrance!! way to go!
ReplyDeletehe looked constipated in that photo lol
ReplyDeleteAwww..... taking after his girl!
ReplyDeleteI never had Rob down at this type of actor, hes always seperated himself from all of this so why the sudden intrest?
ReplyDeleteMy thoughts exactly. This surprised me.
Deletewell i think this is gonna be explained soon in some interview since the promo for Bd begins.but i'm sure it doesn't mean that he wants to''sell'' himself or something,he probabaly likes the brand and the fragnance so...why not?i mean if you had the chance to advertise a fragnance that you wear a lot and like it, wouldn't you do it?especially if it was Dior...this brand has got some good reputation and (now i speak from personal experience)some really awesome perfums.
DeleteThe people around him will expect the same amount of income so far.
DeleteIf he is going to do it only with a performance fee, it becomes the large amount of performance fee like Julia Roberts.
Cronenberg said that he was available because he was cheap.
He must hold down the performance fee low if he wants to keep acting for the independent movie which he is interested in.
I think he just doesn't want to lose a chance.
That makes sense to me.
DeleteHe's growing up!! good for him!! this way he can continue making Indi films!! I'm sure Kristen encouraged him to do it, it's no big deal and can help his indi films get funds!! Honestly can you picture anyone looking better for Dior?? I'm happy for him!
ReplyDeleteI'm thinking the same thing. Kristen might have influenced him to do it or they talked about it. When you've been in a relationship for too long you tend to have the same interests, goals, etc.
ReplyDeleteIf he'd chosen to put his name to some tacky celebrity scent then i would have had major reservations, but he is going to be the face of Dior, such a classic, respected brand! He's moving on from the perceived 'teen idol' image, so I personally think this is a well thought out choice on his part!
ReplyDeleteI believe both of them would not have their name on any bottle. They would represent a specific brand. There is nothing wrong with it. It's very classy. These two are so much alike. That's why they'll always be together. They understand the way each other works. Keep coming with all your future projects. I can't wait to see what's next! God bless you both.
ReplyDeleteIt would be a dream if they could Do some music together. Both of them got nice voices
DeleteMega star gets mega deals:) I'm so happy for him. But I do hope he lands leading block buster roles cos for me he is simply the best.
DeleteYou are right. I would love to hear them sing and play their instruments together. Also most definately do more movies together. There are not too many actors that have the chemistry that they do.
ReplyDeleteGood article about the Dior-Pattinson deal over at Lainey Gossip today. It's worth the read.
ReplyDeleteI don't care much for the 'business' aspect of Hollywood... but that's exactly what, in truth, it IS - a business. I would like for R & K to remain the unconventional types & be committed to movie-making for the sake of the art, itself, but they are both HOT right now, & they & their teams are VERY aware of this. They each have the opportunity to become a real Hollywood 'power-player' in the future... I just hope that, if successful, they use their influence to do the stuff they've each talked about that is consistent with the original, very 'ANTI-BIZ vision' they both seem to share. Maybe this is just a roundabout way that can be used to put them in that 'position' eventually. It would truly be sad & disappointing to watch either of them get caught up in 'big money' & forget what they set out to do in the first place. They are both VERY young; we'll have to just watch, wait, & see.
I just hope he never changes, he is such a sweet, funny, smart,kind guy who isn't at all Hollywood and isn't full of himself. never ever change we love you because your you.
ReplyDeleteGreat article….!!! Nice to know about new things with helping concept.
ReplyDeleteThanks for sharing this useful information.
Keep up the good work
Thank you,
The given information is very effective.
I’ll keep update with the same.
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